- Eric D. Brown, D.Sc.
- Posts
- Are your employees sabotaging your AI strategy?
Are your employees sabotaging your AI strategy?
As AI transforms the workplace, one-third of resistant employees cite fears of devaluation rather than technological concerns—revealing the deeply human challenge at the heart of digital transformation.
In an era where nearly every business seems to be implementing AI in some form, an interesting dynamic is emerging in workplaces across America. According to recent data, almost a third of employees are actively working against their company's AI strategies.

The surprising truth behind AI resistance: While technical concerns matter, the primary reason employees sabotage company AI initiatives is deeply personal - one-third feel their value and creativity are threatened. This chart from Writer's March 2025 study reveals that effective AI implementation requires addressing human concerns alongside technical considerations. [Source: eMarketer/Writer]
This research reveals that approximately 31% of employees actively work against their company's AI strategy. More importantly, a third of these resistors do so because they feel AI diminishes their value or creativity.
This statistic highlights a crucial aspect that many tech-focused leaders overlook when implementing AI: the human element. While we focus on efficiency gains, cost reduction, and competitive advantage, our teams are grappling with more personal concerns: their place in this new and evolving world.
When I work with executive teams on AI implementation, I often ask them a simple question: "How have you addressed your team's fear of being replaced?" Surprisingly, many haven't considered this aspect at all.
Generational Differences Matter
The data reveals an interesting contrast: while resistance exists broadly, 77% of Gen Z workers believe that AI will help them acquire new skills. This generational divide suggests that approaches to AI adoption may need different messaging for different segments of your workforce.
For younger employees, emphasizing skills development and career advancement through mastery of AI might resonate. For more established employees, demonstrating how AI can remove drudgery while amplifying their unique expertise may be more effective.
If you're facing resistance to your AI initiatives, consider these approaches:
Focus on augmentation, not replacement: Frame AI tools as extending human capabilities rather than replacing them. Show how creativity and judgment remain uniquely human domains.
Create visibility into decision-making processes: Clearly indicate when AI is being used and when human judgment takes precedence. This transparency builds trust.
Involve resistors in implementation: The best way to convert skeptics is to give them a voice in how AI is deployed. Their concerns often highlight areas where your strategy has blind spots.
Address skill development directly: Create clear learning paths that demonstrate how employees can evolve alongside AI implementation. Make skill development a key part of your AI rollout.
Celebrate uniquely human contributions: Find ways to publicly acknowledge work that demonstrates the human elements AI can't replicate like creativity, empathy, ethical judgment, and cultural understanding.
The resistance companies are seeing isn't simply technophobia. It is deeply connected to how people perceive their value and creative contributions in the workplace. By addressing these concerns directly, you can turn this resistance into engagement and a team that views AI as a partner rather than a threat.
For leaders implementing AI today, the human element may well be the difference between success and failure, regardless of how sophisticated your technical implementation is.
If you found this post helpful, consider sharing it with another executive grappling with AI, technology, and data. If you want to explore AI and other Technology strategies, grab some time on my calendar, and let's chat.
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